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for: ‘Get More Clients’

Get More Clients By Offering Transformations – Here’s How to Discover Yours

Posted Feb 14 2012 by Karen Brunet in Get More Clients with 0 Comments

Why is it that two coaches can offer the exact same service, yet one coach is booked for months with a waiting list and the other is struggling to get clients?

Is it a great website, copywriting, speaking skills, or a combination? Actually, it’s something that is found in all of these marketing components.

Coaches with successful businesses typically offer a transformation as part of their branding message. Unfortunately, many coaches have trouble identifying their transformation because they don’t understand the difference between features, benefits, and transformations. And that’s understandable. There is a lot of overlap between the three.

In this article, I’ll help you understand the difference between features (what you do), benefits (the results), and transformations (results + emotion). That way you can start using transformations to attract high-paying clients to you.

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Want the BEST clients? Here’s where to start…

Posted Jan 12 2012 by Karen Brunet in Get More Clients, Lead Generation with 0 Comments

What’s stopping you from getting better clients? Are you settling for clients who make too many demands on your time? Or who don’t pay promptly? Or who expect results in 10 minutes?

When you dreamed about your coaching practice, you pictured clients who LOVED working with you and got great results. They were happy to pay your fees for services and referred you to all their friends.

If the dream hasn’t matched up with your present reality, take heart. The problem isn’t hard to fix once it’s identified. But the problem probably isn’t what you think it is.

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Client Spotlight – New Website for Eating Disorder Treatment Coach Shan Larter

Posted Jan 11 2012 by Karen Brunet in Coaching Business, Get More Clients, Portfolio with 4 Comments

I want to introduce you to my fantastic client, Shan Larter, and her gorgeous new website at www.eatingdisorderfreedomcoach.com.

Shan helps women find freedom and finally break free of eating disorders through holistic, drug-free treatment strategies.

When Shan contacted me, she already had a strong presence and following on YouTube. What she needed was help creating irresistible web copy and a website that would clearly convey her branding message.

She also wanted to know exactly which keywords to optimize her site for. After struggling with multiple WordPress themes on her own (none of which really worked for her) she came to me for help…

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Client Attraction – Grab Your Ideal Client’s Attention Right From the Start

Posted Dec 7 2011 by Karen Brunet in Client Attraction, Get More Clients with 0 Comments

Picture your ideal client – the type of person you’d most like to work with. Do you know what words to use to grab their attention? I don’t mean copywriting techniques like “Discover 7 Secrets to…” I mean the words and phrases that really resonate with the prospects you want to attract.

In this article, I’m going to give you a 3-step system to help you get crystal clear on exactly what to say and write to grab your ideal client’s attention.

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Branding Secrets for Coaches – How to Stand Out from the Competition and Become a Client Attraction Magnet

Posted Nov 17 2011 by Karen Brunet in Client Attraction, Coaching Business, Get More Clients, Online Marketing with 2 Comments

If you want to stand out from the competition, the answer may be branding. Most coaches just starting out don’t understand what a brand is and why they need one. So it’s something they put off to do “later.”

In this article, I’ll help you create a branding message to make your marketing easier and services irresistible to potential clients. And if you’ve been struggling with creating your own brand, you’ll find the following tips will help you get unstuck.

Here’s my top 3 branding secrets for coaches and consultants to help you stand out, beat the competition, and attract more high-paying clients.

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